About Us

Cultivating the
Future of Agriculture

At Greenside Up, we believe fresh, healthy food should be accessible to every community in Las Vegas.

Our Mission

Fresh Food for Every Community

Founded in 2022 by Mitchell Bryant, Greenside Up uses cutting-edge vertical farming and hydroponics to grow fresh, hyper-local produce on the Historic Westside of Las Vegas. We started with a simple idea: cities shouldn't be food deserts.

Today, our mission extends beyond produce - through hydroponics training, consultations, and the Produce Rx Program, we educate, inspire, and empower a new generation of vertical agriculturists.

Urban farmer

2022

Founded

100%

Hyper-Local

1

Historic Westside Farm

90%

Less Water Used

Our Values

What Drives Everything We Do

Sustainability First

Every decision we make is rooted in environmental responsibility. Our vertical farms use less water and zero harmful chemicals.

Community Empowerment

We believe fresh food is a right, not a privilege. We invest in education, training, and local partnerships across Las Vegas.

Innovation in Agriculture

We combine cutting-edge vertical farming and hydroponics technology to grow more, smarter, in the heart of the city.

Fighting Food Deserts

Based on the Historic Westside, we're transforming food deserts into bio-productive communities of vertical agriculturists.

Meet the Team

The People Growing Our Future

Mitchell Bryant

Mitchell Bryant

CEO - Chief Executive Officer

Chef "MitchEarl" Bryant is a community advocate and former Executive Director of Youth Outdoor Unity. With a culinary degree from the Auguste Escoffier School, he partners with local schools to improve nutrition and education.

Belinda Bryant

Belinda Bryant

President

Belinda brings a background in healthcare, human resources, and military service. She owns an all-natural pain relief store and is a passionate advocate for natural health and veterans.

Testimonials

What Our Community Says

The hydroponics training gave me the skills and confidence to start growing my own greens. The team's support has been incredible.

Maya R.

Maya R.

Training Graduate

Through the Produce Rx Program, my family now has reliable access to fresh, healthy food right here in our neighborhood.

Westside Resident

Westside Resident

Community Member

Join the Greenside Up Movement

Become part of a growing community of vertical agriculturists bringing fresh food and green spaces to Las Vegas.